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Applied marketing analytics using SPSS: : modeler, statistics and AMOS graphics

Giri,Arunangshu &Paul,Pradip

Applied marketing analytics using SPSS: : modeler, statistics and AMOS graphics - New Delhi - 256p.

Subjects--Topical Terms:
Marketing research 2.Data processing 3.SPSS

Dewey Class. No.: 658.834 / GIR

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