Let them eat cake: marketing luxury to the masses-as well as the classes. (Record no. 4591)

MARC details
000 -LEADER
fixed length control field 00468nam a2200157Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 230825s9999 xx 000 0 und d
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number DAN
Item number 658.8343
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Danziger, Pamela
245 #0 - TITLE STATEMENT
Title Let them eat cake: marketing luxury to the masses-as well as the classes.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Date of publication, distribution, etc. 2006
Name of publisher, distributor, etc. Dearborn trade pub
Place of publication, distribution, etc. USA
300 ## - PHYSICAL DESCRIPTION
Extent 299p
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Consumer behaviour
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing -luxery
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing -luxery,Consumer behaviour,
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
        Jaipuria Institute Jaipuria Institute 08/25/2023   658.8 343 DAN 12264 08/25/2023 08/25/2023 Books

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