Advertising and integrated brand promotion

By: O'Guinn, ThomasCMaterial type: Text

TextPublication details: Delhi Thomson 2003 Description: 773p.;26 cmSubject(s): Advertising | Advertising,Brand | BrandDDC classification: OGU

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Holdings
Item type	Current library	Call number	Status	Date due	Barcode
Books	Jaipuria Institute	659.1 OGU (Browse shelf(Opens below))	Available		10362

Previous	No cover image available No cover image available	No cover image available No cover image available	No cover image available No cover image available	No cover image available No cover image available	No cover image available No cover image available	No cover image available No cover image available	No cover image available No cover image available	Next
Previous	659.1 MOO Brand management	659.1 MOO Global marketing and advertising	659.1 OGI Ogilvy on advertising	659.1 OGU Advertising and integrated brand promotion	659.1 PAN Macroeconomics theory & policy	659.1 PER Changing faces	659.1 PER Strategic advertising management	Next

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