Sheth, Jagdish N. <br/><br/>
Customer relationship management 

 - New Delhi  TMH  2002 
 - XV: 544p, 26 cm. 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Customer Relation<br/>Marketing<br/>Marketing,Customer Relation,
<br/><br/><label>Dewey Class. No.: </label>SHE  / 658.812