Wells, William <br/><br/>
Advertising :principles & practice 

 - New Jersey  Prentice Hall  1998 
 - XXi: 731p; 26 cm. 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Advertising<br/>Advertising,
<br/><br/><label>Dewey Class. No.: </label>WEL  / 659.1