Karuna karan K. <br/><br/>
Marketing management Text and cases in indian context. 

 - Delhi  Himalya pub  2007 
 - 420p 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing management<br/>Marketing management,
<br/><br/><label>Dewey Class. No.: </label>KAR  / 658.8