Hooley, Graham <br/><br/>
Marketing strategy and competitive positioning 

 - Chennai  Pearson  2009 
 - 614p. 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Competitive positioning<br/>Marketing <br/>Marketing ,Competitive positioning,
<br/><br/><label>Dewey Class. No.: </label>HOO  / 658.8