Brooke, Michael Z. <br/><br/>
New product development successful innovation in the marketplace. 

 - New Delhi  Jaico  2004 
 - XXIV:219p;24cm. 
<br/><br/><label>Subjects--Topical Terms: </label><br/>INNOVATION MGT<br/>PRODUCT MGT<br/>PRODUCT MGT,INNOVATION MGT,
<br/><br/><label>Dewey Class. No.: </label>BRO  / 658,575