Mathieson, Rick <br/><br/>
Branding unbound: the future advertising ,sales,and the brand experience in the wireless age 

 - 7 
 - New Delhi  Prentice  2007 
 - 244p. 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Brand management<br/>Brand management,
<br/><br/><label>Dewey Class. No.: </label>MAT  / 658.827