Verma, Harsh V. <br/><br/>
Services marketing: text &cases 

 - New Delhi  Pearson  2009 
 - 467p. 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Service marketing<br/>Service marketing,
<br/><br/><label>Dewey Class. No.: </label>VER  / 658.800933876