Sarin, Sharad <br/><br/>
Strategic brand management for B2B markets 

 - New Delhi  Sage  2010 
 - 262p. 
<br/><br/><label>Subjects--Topical Terms: </label><br/>B2B Marketing<br/>Brand management-Business Marketing<br/>Brand management-Business Marketing,B2B Marketing,
<br/><br/><label>Dewey Class. No.: </label>SAR  / 658.827