Kerin, Roger A. <br/><br/>
Strategic marketing problems: cases and comments 

 - Boston:  Allan & Becon:  1990 
 - 732 : 708p: 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing Management<br/>Marketing Management,Strategic Marketing,<br/>Strategic Marketing
<br/><br/><label>Dewey Class. No.: </label>KER  / 658.8