Craven,David W. <br/><br/>
Strategic marketing 

 - Singapore  Mc-Graw-Hill  2005 
 - 726p. 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing<br/>Marketing,strategic marketing.,<br/>strategic marketing.
<br/><br/><label>Dewey Class. No.: </label>CRA  / 658.8