Pearson, Timothy R. <br/><br/>
The old rules of marketing are dead 

 - New Delhi  TMH  2011 
 - 240p. 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing management <br/>Marketing management ,
<br/><br/><label>Dewey Class. No.: </label>PEA  / 658.8