Anderson, James C. <br/><br/>
Value merchants 

 - 19 
 - Boston  HBS  2007 
 - 219p. 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Advertising and Sales Promotion<br/>Advertising and Sales Promotion,Industrial Marketing,<br/>Industrial Marketing
<br/><br/><label>Dewey Class. No.: </label>AND  / 658.804