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1.
Brand immortality: how brand can live long and prospre

by Pringle, Hamish.

Edition: 8Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: New Delhi Kogan 2008Availability: Items available for loan: Jaipuria Institute (1)Call number: 658.827 PRI.

2.
Brands and branding

by Brown, Stephen.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: New Delhi Sage 2016Availability: Items available for loan: Jaipuria Institute (1)Call number: 658.827 BRO.

3.
Convergence marketing

by Rosen, Richard G.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: New Jersey John Wiley 2009Availability: Items available for loan: Jaipuria Institute (1)Call number: 658.8 ROS.

4.
Darwin's brands: adapting for success

by Halve, Anand.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: New Delhi Sage 2011Availability: Items available for loan: Jaipuria Institute (1)Call number: 658.827 HAL.

5.
Successful branding

by Choudhury,Pran K.

Edition: 1Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Hydrabad University press 2001Availability: Items available for loan: Jaipuria Institute (1)Call number: 658.827 CHO.

6.
The 50- plus market

by Stroud, Dick.

Edition: 1st.Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: New Delhi Kogan 2010Availability: Items available for loan: Jaipuria Institute (1)Call number: 658.8 STR.

7.
The fundamentals of branding

by Davis, Melissa.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Switzerland Ava Book 2009Availability: Items available for loan: Jaipuria Institute (1)Call number: 658.827 DAV.

8.
The philosophy of branding

by Braun,Thom.

Edition: 1Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: London Kogan Page 2004Availability: Items available for loan: Jaipuria Institute (2)Call number: 658.827 BRA, ...

9.
Brand storytelling : put customers at the heart of your brand story

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: New Delhi Kogan Page Availability: Items available for loan: Jaipuria Institute (1)Call number: 658.827 ROD.

10.
The fluid consumer : next generation growth and branding in the digital age

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Britain Kogan Availability: Not available: Jaipuria Institute: Checked out (1).

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