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1.
Integrated Marketing Communication

by Schultz, Don E.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: USA NTC Business 1992Availability: Items available for loan: Jaipuria Institute (1)Call number: 659.11 SCH.

2.
Successful direct marketing methods

by Stone, Bob.

Edition: 1Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: New Delhi NTC Business books 1996Availability: Items available for loan: Jaipuria Institute (1)Call number: 658.8 4 STO.

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