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Integrated marketing communication in advertising and promotion

By: Shimp, Terence AMaterial type: TextTextPublication details: New Delhi Cengage 2012 Description: 666pSubject(s): Marketing communication: Advertising &promotion | Marketing communication: Advertising &promotionDDC classification: SHI
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Holdings
Item type Current library Call number Status Date due Barcode
Books Books Jaipuria Institute
658.81 SHI (Browse shelf(Opens below)) Available 15392
Books Books Jaipuria Institute
658.81 SHI (Browse shelf(Opens below)) Available 19476

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