000 00390nam a2200145Ia 4500
008 230825s9999 xx 000 0 und d
082 _aKUN
_b659.1
100 _aKunkel, Vicki
245 0 _aInstant appeal: the 8 piramal factors that create blockbuster success
260 _c2012
_bBPI India
_aNew Delhi
300 _a296p.
650 _aAdvertising
650 _aAdvertising,
942 _cBK
999 _c3963
_d3963