000 00437nam a2200157Ia 4500
008 230825s9999 xx 000 0 und d
082 _aCAL
_b658.8
100 _aCallen, Barry
245 0 _aManagers guide to marketing: advertising and publicity
260 _c2010
_bMcgraw Hill
_aNew Delhi
300 _a250p.
650 _aAdvertising.
650 _aMarketing Management
650 _aMarketing Management,Advertising.,
942 _cBK
999 _c5018
_d5018