| 000 | 00424nam a2200169Ia 4500 | ||
|---|---|---|---|
| 008 | 230825s9999 xx 000 0 und d | ||
| 082 |
_aWIT _b659.1 |
||
| 100 | _aWitzel, Morgen | ||
| 245 | 0 | _aTata: the evolution of a corporate brand | |
| 260 |
_c2010 _bPenguin _aNew Delhi |
||
| 300 | _a222p; | ||
| 650 | _aBrand | ||
| 650 | _aBrand management | ||
| 650 | _aBrand,Tata,Brand management, | ||
| 650 | _aTata | ||
| 942 | _cBK | ||
| 999 |
_c7823 _d7823 |
||