International marketing: consuming globally, thinking locally
McAuley, Andrew
International marketing: consuming globally, thinking locally - Singapore John Wiley 2006 - xiii, 337p. p.
9812-53-235-8
Export marketing ;International economic relations ;Globalization
658.848 / MCA
International marketing: consuming globally, thinking locally - Singapore John Wiley 2006 - xiii, 337p. p.
9812-53-235-8
Export marketing ;International economic relations ;Globalization
658.848 / MCA