Marketing management: planning, implementation & control
Ramaswamy, V. S.
Marketing management: planning, implementation & control - 3rd ed. - Delhi Macmillan 2004 - xxxv, 748p. p.
0333-93719-8
Marketing ;Marketing strategy
658.8 / RAM
Marketing management: planning, implementation & control - 3rd ed. - Delhi Macmillan 2004 - xxxv, 748p. p.
0333-93719-8
Marketing ;Marketing strategy
658.8 / RAM