Pharmaceutical marketing: principles, environment and practice (Record no. 8241)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00492nam a2200145Ia 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 231101s9999 xx 000 0 und d |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 |
| Item number | SMI |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Smith, Mickey C. |
| 245 #0 - TITLE STATEMENT | |
| Title | Pharmaceutical marketing: principles, environment and practice |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Name of publisher, distributor, etc. | Unistar |
| Place of publication, distribution, etc. | Chandigarh |
| Date of publication, distribution, etc. | 2004 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xvi, 371p. p. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Pharmaceutical marketing ;Pharmaceutical pricing ;Product promotion ;Research and development |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Kolassa, E. M./Perkins, Greg/ |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Date acquired | Cost, normal purchase price | Total Checkouts | Full call number | Barcode | Date last seen | Cost, replacement price | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| NIPER LIBRARY | NIPER LIBRARY | 08/26/2004 | 258.12 | 658.8 SMI | C171 | 11/02/2023 | 295.00 | 11/02/2023 | Books | |||||
| NIPER LIBRARY | NIPER LIBRARY | 08/26/2004 | 258.12 | 658.8 SMI | C172 | 11/02/2023 | 295.00 | 11/02/2023 | Books |