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Strategic brand management: Creating and sustaining brand equity long term

By: Kapferer, Jean-NoelMaterial type: TextTextPublication details: New Delhi Kogan Page 2000 Edition: 2nd edDescription: 443p. pISBN: 81-7554-109-1Subject(s): Brand management ;ManagementDDC classification: 658.827
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Item type Current library Call number Status Date due Barcode
Books Books NIPER LIBRARY
658.827 KAP (Browse shelf(Opens below)) Available 2498
Books Books NIPER LIBRARY
658.827 KAP (Browse shelf(Opens below)) Available 2499
Books Books NIPER LIBRARY
658.827 KAP (Browse shelf(Opens below)) Available 2500
Books Books NIPER LIBRARY
658.827 KAP (Browse shelf(Opens below)) Available 2501
Books Books NIPER LIBRARY
658.827 KAP (Browse shelf(Opens below)) Available 2502

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