Greater good: how good marketing makes for better democracy

By: Quelch, John AContributor(s): Jocz, Katherine EMaterial type: Text

TextPublication details: Boston Harvard Business School 2007 Description: viii, 331p. pSubject(s): Marketing ;DemocracyDDC classification: 658.8

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Holdings
Item type	Current library	Call number	Status	Date due	Barcode
Books	NIPER LIBRARY	658.8 QUE (Browse shelf(Opens below))	Available		5873

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Previous	658.8 PAY Essence of services marketing	658.8 PAY Essence of services marketing	658.8 PER Basic marketing: a global-managerial approach	658.8 QUE Greater good: how good marketing makes for better democracy	658.8 RAM Service marketing: concepts, applications and cases	658.8 RAM Marketing management: planning, implementation & control	658.8 SAX Marketing management	Next

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