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Strategic brand management: building, measuring and managing brand equity
Material type:
TextPublication details: Delhi Dorling Kindersley 2008 Edition: 3rd edDescription: 714p. pISBN: 9788131719770Subject(s): Brand name products--Management ;Product management ;Brand name productsDDC classification: 658.827
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NIPER LIBRARY | 658.827 KEL (Browse shelf(Opens below)) | Available | 6020 | |
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NIPER LIBRARY | 658.827 KEL (Browse shelf(Opens below)) | Available | 6021 | |
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NIPER LIBRARY | 658.827 KEL (Browse shelf(Opens below)) | Available | 6022 | |
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NIPER LIBRARY | 658.827 KEL (Browse shelf(Opens below)) | Available | 6023 | |
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NIPER LIBRARY | 658.827 KEL (Browse shelf(Opens below)) | Available | 6024 |
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