Sherlekar, S. A. <br/><br/>
Marketing management 

 - 12th ed. 
 - Mumbai  Himalaya Publishing  2001 
 - 555p. p. 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Buyer behaviour ;management-marketing ;forcasting-demand ;sales management  ;marketing-mangement ;marketing-international
<br/><br/><label>Dewey Class. No.: </label>658.8  / SHE