Kelley, Larry D. <br/><br/>
Advertising media planning 

 - New Delhi  Prentice-Hall of India  2004 
 - vii, 144p. p. 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing ;Advertising media planning ;Brand name products
<br/><br/><label>Dewey Class. No.: </label>659.111  / KEL