Venugopal, Pingali <br/><br/>
Marketing management: a decision-making approach 

 - New Delhi  Sage  2010 
 - xvii, 245p. p. 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing -- Decision making.
<br/><br/><label>Dewey Class. No.: </label>658.802  / VEN