Lerer, Leonard <br/><br/>
Digital strategies in the pharmaceutical industry 

 - New York  Palgrave Macmillan  2003 
 - xvi, 239p. p. 
<br/><br/><label>ISBN: </label>1-4039-0379-4 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Digital strategies-Pharmaceutical marketing ;Digital strategies-Pharmaceutical industry ;E-business ;Digital strategies-Research and development
<br/><br/><label>Dewey Class. No.: </label>658.4038  / LER