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1.
Marketing to rural consumers: understanding and tapping the rural market potential

by Velayudhan, Sanal Kumar (Ed.) | Sridhar, Guda (Ed.).

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: New Delhi Excel Books 2009Availability: Items available for loan: NIPER LIBRARY (1)Call number: 338.10954 VEL.

2.
Rural marketing: targeting the non-urban consumer

by Velayudhan, Sanal Kumar.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: New Delhi sage 2010Availability: Items available for loan: NIPER LIBRARY (2)Call number: 658.804 VEL, ...

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