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	1.	Services marketing: people, technology, strategy by Lovelock, Christopher H. Edition: 4th ed.Material type: Text; Format: print ; Literary form: Not fiction Publication details: Delhi Pearson Education 2000Availability: Items available for loan: NIPER LIBRARY (4)Call number: 658.8 LOV, ... Place hold Add to cart (remove)
	2.	Services marketing: the Indian perspective by Shankar, Ravi. Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi Excel Books 2002Availability: Items available for loan: NIPER LIBRARY (11)Call number: 658.8 SHA, ... Place hold Add to cart (remove)
	3.	Service marketing: concepts, applications and cases by Rampal, M. K \| Gupta, S. L. Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi Galgotia Publishing 2000Availability: Items available for loan: NIPER LIBRARY (1)Call number: 658.8 RAM. Place hold Add to cart (remove)
	4.	Superior customer service: the prompt approach to success by Quinn, Michael \| Byron, Lynda. Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi Prentice - Hall of India 2006Availability: Items available for loan: NIPER LIBRARY (6)Call number: 658.812 QUI, ... Place hold Add to cart (remove)
	5.	Services marketing: people, technology, strategy by Lovelock, Christopher \| Wirtz, Jochen. Edition: 5th ed.Material type: Text; Format: print ; Literary form: Not fiction Publication details: Delhi Pearson Education 2004Availability: Items available for loan: NIPER LIBRARY (3)Call number: 658.8 LOV, ... Place hold Add to cart (remove)
	6.	Understanding services management by Glynn, William J. Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi Prentice-Hall of India 2006Availability: Items available for loan: NIPER LIBRARY (6)Call number: 658.8 GLY, ... Place hold Add to cart (remove)
	7.	Services marketing: integrating customer focus across the firm by Zeithaml, Valarie A \| Bitner, Mary Jo. Edition: 3rd ed.Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi Tata McGraw-Hill 2003Availability: Items available for loan: NIPER LIBRARY (1)Call number: 658.8 ZEI. Place hold Add to cart (remove)
	8.	Essence of services marketing by Payne, Adrian. Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi Prentice-Hall of India 2003Availability: Items available for loan: NIPER LIBRARY (2)Call number: 658.8 PAY, ... Place hold Add to cart (remove)

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