000 00477nam a2200145Ia 4500
008 231101s9999 xx 000 0 und d
082 _a658.8342
_bEAS
100 _aEast, Robert
245 0 _aConsumer behaviour: applications in marketing
260 _bSage
_aNew Delhi
_c2008
300 _aix, 334p. p.
650 _aConsumer behavior ;Consumer behavior -- Psychological aspects ;Consumer behavior -- Social aspects.
700 _aWright, Malcolm/Vanhuele, Marc/
942 _cBK
999 _c7574
_d7574