000 00380nam a2200145Ia 4500
008 231101s9999 xx 000 0 und d
020 _a81-259-1427-7
082 _a658.827
_bMOO
100 _aMoorthi, Y L R
245 0 _aBrand management: the Indian context
260 _bVikas Publishing
_aNew Delhi
_c2003
300 _axi, 171p. p.
650 _aBrand management
942 _cBK
999 _c7936
_d7936