Services marketing: people, technology, strategy (Record no. 6040)
[ view plain ]
| 000 -LEADER | |
|---|---|
| fixed length control field | 00523nam a2200169Ia 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 231101s9999 xx 000 0 und d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 81-297-0453-6 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 |
| Item number | LOV |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Lovelock, Christopher |
| 245 #0 - TITLE STATEMENT | |
| Title | Services marketing: people, technology, strategy |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 5th ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Name of publisher, distributor, etc. | Pearson Education |
| Place of publication, distribution, etc. | Delhi |
| Date of publication, distribution, etc. | 2004 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xviii, 652p. p. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Service industries-Marketing ;Pricing ;Revenue management ;Customer services ;Marketing |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Wirtz, Jochen/ |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type | Cost, normal purchase price | Cost, replacement price |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| NIPER LIBRARY | NIPER LIBRARY | 09/04/2008 | 658.8 LOV | 4203 | 11/02/2023 | 11/02/2023 | Books | |||||||
| NIPER LIBRARY | NIPER LIBRARY | 09/04/2008 | 658.8 LOV | 4204 | 11/02/2023 | 11/02/2023 | Books | |||||||
| NIPER LIBRARY | NIPER LIBRARY | 08/20/2004 | 658.8 LOV | C125 | 11/02/2023 | 11/02/2023 | Books | 251.25 | 335.00 |