Brand medicine: The role of branding in the pharmaceutical industry (Record no. 8155)
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000 -LEADER | |
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fixed length control field | 00458nam a2200157Ia 4500 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 231101s9999 xx 000 0 und d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 0-333-93098-3 |
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | 658.8 |
Item number | BLA |
100 ## - MAIN ENTRY--PERSONAL NAME | |
Personal name | Blackett, Tom (Ed.) |
245 #0 - TITLE STATEMENT | |
Title | Brand medicine: The role of branding in the pharmaceutical industry |
260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
Name of publisher, distributor, etc. | Palgrave |
Place of publication, distribution, etc. | Hampshire |
Date of publication, distribution, etc. | 2001 |
300 ## - PHYSICAL DESCRIPTION | |
Extent | xxvii, 308p. p. |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | Branding-Pharmaceutical industry |
700 ## - ADDED ENTRY--PERSONAL NAME | |
Personal name | Robins, Rebecca/ |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Koha item type | Books |
952 ## - LOCATION AND ITEM INFORMATION (KOHA) | |
-- | BP |
Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Date acquired | Cost, normal purchase price | Total Checkouts | Full call number | Barcode | Date last seen | Cost, replacement price | Price effective from | Koha item type |
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NIPER LIBRARY | NIPER LIBRARY | 03/05/2003 | 1703.58 | 658.8 BLA | C40 | 11/02/2023 | 25.00 | 11/02/2023 | Books |