Brands in the balance: meeting the challenges to commercial identity

By: Drawbaugh, KevinMaterial type: Text

TextPublication details: Addison Wesley Longman 2001 2001 Edition: Delhi edDescription: x, 278p. pISBN: 81-7808-439-2Subject(s): BrandsDDC classification: 658.827

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Item type	Current library	Call number	Status	Date due	Barcode
Books	NIPER LIBRARY	658.827 DRA (Browse shelf(Opens below))	Available		3311

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