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Consumer behaviour: applications in marketing

By: East, RobertContributor(s): Wright, Malcolm/Vanhuele, MarcMaterial type: Text

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TextPublication details: New Delhi Sage 2008 Description: ix, 334p. pSubject(s): Consumer behavior ;Consumer behavior -- Psychological aspects ;Consumer behavior -- Social aspectsDDC classification: 658.8342

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Holdings
Item type	Current library	Call number	Status	Date due	Barcode
Books	NIPER LIBRARY	658.8342 EAS (Browse shelf(Opens below))	Available		7117
Books	NIPER LIBRARY	658.8342 EAS (Browse shelf(Opens below))	Available		7118

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